• There are 3 fibres that make up a towel: Ground yarn (runs vertically), weft yarn (runs horizontally) and pile yarn.
• The yarn and its density determine a towel’s quality.
• Grams per square metre (gsm): is determined by the number of ground and weft threads per cm and the thickness.
• The denser the towel, the more moisture will be absorbed.
• Yarn types: Carded cotton (short fibres only partially removed – harsher, coarser feel), combed cotton (fibres are combed to remove short fibres – softer, more absorbent with brilliant colour lustre)
• The loops should be made from fine count premium combed cotton for softness, lustre and absorbency.
• The thicker base yarn of the towel draws in and acts as a storage area ensuring good absorbency.